Resource Partners, our client from our web project, was in need of numerous services including brand development. At the time there was really no main image branded for the company. We stepped in and created a logo that gave them the professional stance that they requested. The use of a serif font was suggested and used to give the appearance of sophisticated superiority. At first medical like symbols were used as concepts, but never ended up making the cut. The final concept included the combination of the first letters of each word to form a “partnership” to give that representation of the company’s name. The client was not only satisfied with the development of their new site, but were pleased with the new company brand. They immediately proceeded with the service of business card design.
Logo Design | Brand Development